HaruHaru means "everyday" in Korean.
The brand creates skin care products for everyday skin needs, including formulas that are suitable for every skin type.
Every single product in the brand's WONDER line contains at least 95% naturally-derived ingredients, including their star ingredient, fermented black rice.
HaruHaru is both vegan-friendly and cruelty-free.
Shop the best of the range at STYLE STORY!
HaruHaru brings a clean K-beauty collection with anti-aging essentials for all ages and skin types. Every single product in HaruHaru’s WONDER line contains at least 95% naturally-derived ingredients, including the star ingredient, fermented black rice.
The range is free from harmful chemicals and is also vegan-friendly and cruelty-free.
WHY BLACK RICE?
HaruHaru was looking for an ingredient that could help turn back time. They settled on black rice, an ancient grain known as the “forbidden rice” in China.
Once the exclusive preserve of the rich and wealthy, it was famed for its ability to improve blood circulation.
Haruharu decided to use black rice because of its strong antioxidant energy. This was enhanced several times over by fermenting it. The brand uses Anseong black rice from Korea's Gyeonggi Do region as its star ingredient.
THE WONDER LINE
Haru Haru's Wonder line can be safely and easily used by women in their 20s, 30s and 40s to help maintain their skin. It is an ideal collection for those looking to fight visible signs of aging. Thanks to their lightweight texture, they are perfect for layering as well.
MUST TRY HARU HARU PRODUCTS
Haru Haru's Black Rice Toner is the best-seller globally. It gives a boost of hydration and alleviates tightness in the inner layer of the skin. Betaine, amino acid and beta-glucan provide hydration and nourishment deep into the skin enabling you to maintain your skin in top condition.
SHOP HARUHARU IN AUSTRALIA AT STYLE STORY
At STYLE STORY, you can shop the best of Haruharu's beauty range. Including the worldwide best-selling Haruharu Wonder Black Rice Toner, discover your new favourite Korean Beauty product at STYLE STORY.
If you need help selecting the best Haruharu product for your skin, don't hesitate to reach out to our team. We have a combined 20 years of experience in the K-Beauty industry and are Australia's K-Beauty experts.
To learn more about K-Beauty, tune into The Korean Beauty Show Podcast, hosted by STYLE STORY founder Lauren Lee. The podcast is downloaded in over 142 countries worldwide.
Shop and buy Haru Haru Wonder Australia at STYLE STORY. We offer free delivery over $65, with a fabulous rewards program that gives you rewards every time you shop.
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