Korea's first cosmetic containers made from 100% pure waste plastic oil are on their way and a digital transformation is afoot in the beauty industry. Plus, we're looking at fall beauty trends in Korea and the K-Beauty products to shop if you're visiting Korea from overseas!
I have translated the news headlines from Korean into English so please credit me if re-sharing this content.
Korea's First Eco Friendly Cosmetic Containers Made from 100% Pure Waste
LG Household & Health Care has produced an eco-friendly cosmetic container made of 100% pure waste plastic pyrolysis oil for the first time in Korea's cosmetics industry.
It will be mass-produced from January next year after undertaking a safety evaluation
Waste plastic pyrolysis oil is an oil made by heating plastic waste that is difficult to recycle, such as waste vinyl and composite materials, at a high temperature of 300 to 500°C in an anaerobic state.
Previously, it was difficult to use waste plastic pyrolysis oil as a raw material for eco-friendly plastic due to impurities such as chlorine.
To bring the project to life, LG Household & Health Care will cooperate with Hyundai Chemical and Lotte Chemical.
A lot of brands and companies are making moves to innovate online at the moment, spurred on in part by the pandemic
Some stores have launched "Virtual Artists" that allows users to experience makeup services that they could have done previously by visiting stores. Instead, this can now be experienced in-app or online.
Other companies are using the data they have accumulated from their customers' in relation to past purchases and skin diagnosis to provide customized services (beauty counseling, product proposal)
In Korea, fall weather is characterized by a sharp drop in temperature. The chilly morning and evening winds can make skin very sensitive. This can disrupt the skin barrier, making it easier than ever to loose moisture from the skin. The skin's outer layer can become dry and the stratum corneum can also be damaged, causing dead skin cells to accumulate.
This fall, a key trending is "inside moisture" (aka beauty items that prevent moisture loss in the skin) and also improve broken skin barriers.
The trending products are the ones that aim to prevent chronic dryness or the tightening of the skin and also supply deep moisture.
For K-Beauty these days it is relatively easy and accessible to shop most products online if not offline. Some Korean Beauty products that may not be as easy to buy in the States that you might want to stock up on are:
Two new products entered the best-sellers charts:
Korea's junior figure skaters are killing it at the moment on the international circuit. Some of the ones to watch out for are:
STYLE STORY - Your Go To for Kbeauty
"Moisture from within is the key trend everyone is talking about the fall in Korea"- Lauren Lee, Host of the Korean Beauty Show Podcast
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