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November 30, 2020
The K-Beauty Archives
Skin79 Hot Pink BB Cream was one of the products that helped introduce a generation of beauty shoppers to Korean BB creams. Here is what made it so popular, who it suited and what to consider when choosing a Korean base product today.
Long before cushions dominated the K-Beauty market, Skin79 was one of the best-known Korean BB cream brands internationally. Its distinctive colour-coded pump bottles made it easy to recognise, while the formulas combined makeup coverage and SPF with ingredients more commonly associated with skincare.
The Hot Pink BB Cream was particularly popular with people looking for medium coverage, a natural finish and better oil control than many of the very dewy Korean base products available at the time.
BB creams sit somewhere between skincare and traditional foundation. They typically provide lighter, more flexible coverage than a full-coverage foundation while helping to even out the appearance of the complexion.
Skin79 Hot Pink BB Cream offered medium coverage with a natural finish. It was designed to help even out the appearance of skin tone without creating an especially glossy or heavily made-up result.
Its pump packaging was also unusual at the time and became part of the product’s appeal.
Compared with many classic Korean BB creams, the Hot Pink formula was better suited to combination and oily skin. It offered medium, buildable-looking coverage, a natural rather than intensely dewy finish, a comfortable feel on the skin and even some help controlling the appearance of excess shine
As with most base products, the final finish depended heavily on the skincare applied underneath. Dehydrated skin could still require additional preparation to prevent makeup from catching on dry areas.
A smooth base starts with well-prepared skin. Jelly Ko creates barrier-focused Korean skincare for dry, dull, mature, perimenopausal and dehydrated complexions, including skin that often looks dry and flaky under makeup by 3pm.
Discover Jelly KoThe formula included several ingredients frequently found in Korean skincare and makeup:
Ingredient lists can change between markets and reformulations. Always check the current packaging if you have allergies or sensitivities.
The version we reviewed was most likely to suit someone who:
Shade range was the product’s biggest limitation. Like many Korean BB creams from that era, it was released in very few shades and would not have suited a broad range of skin tones.
Personal K-Beauty Advice
K-Beauty has changed significantly since Skin79’s original BB creams became famous. Book a personalised consultation with STYLE STORY and our experts will help you build a practical routine based on your skin, concerns, preferences and budget.
Book a Skincare ConsultationWant to understand the products, trends and companies shaping the Korean beauty industry? Listen to The Korean Beauty Show, hosted by STYLE STORY founder Lauren Lee.
With more than 279 episodes, the podcast covers Korean skincare, industry news, beauty trends and what is actually happening behind the scenes in Korea.
Listen to the PodcastSTYLE STORY no longer stocks Skin79 products. We have kept this review available because Skin79 Hot Pink BB Cream remains an important product in the history of Korean beauty and readers still use this guide when researching the formula.
If you are considering purchasing it elsewhere, check that the retailer is reputable and review the current shade, ingredients, expiry information and product description. We are unable to verify products sold by third-party retailers.
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STYLE STORY helps international founders and beauty businesses navigate Korean cosmetics manufacturing, product development, market strategy and the wider K-Beauty industry.
Founded in 2014, we work from Seoul with first-hand knowledge of Korea’s manufacturers, products, regulations and rapidly evolving beauty market.
Explore Our Consultancy ServicesThis article was originally created with guest contributor Stella, the Sydney-based beauty and fashion writer behind Oh My Stellar. It has since been updated by STYLE STORY to provide current context and additional K-Beauty guidance.
Here for product intel? Want help applying it to your own skin? Listen to The Korean Beauty Show, or book a K-Beauty Routine Builder session with Lauren Lee.
- STYLE STORY
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