Episode Title:Waterless Skincare
On today's episode of the Korean Beauty Show podcast, Lauren discusses the trend of waterless skincare and its Korean origins. She covers some of the many benefits of waterless beauty products, plus takes a look at some angles that are a little bit trickier to quantify in terms of sustainability. Finally, she discusses some must-try waterless Korean beauty products.
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The idea for waterless skincare comes from Korea but has taken on a new meaning in the western world In the west. There, it is being driven by the climate crisis, ethical concerns and a concern about the over-reliance on palm oil.
Waterless skincare – or anhydrous skincare - means beauty products that are made without water.
Water has been used for formulating beauty products for a very long time and for good reason. Water helps with application, is good for hydrating the skin, gives great texture to products and assists in dissolving water-soluble actives (like vitamin C) so they work better on your skin
Waterless products can come in many different shapes and sizes - as bars, powders, sheets and sticks, things you can take camping etc
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Korean beauty has been pioneering waterless skincare products for years. Some to try include:
"In 2020, almost 12% of global beauty launches were waterless. But this is expected to grow by 13.3% by 2031."- Future Market Insights
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