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All the Latest Korean Beauty Products, Trends and Reviews!

Belif The True Cream Aqua Bomb Review

Its beloved by everyone from beauty lovers to fitness bloggers like Emily Skye, thanks to a cooling formula, which claims to increase skin’s hydrat...
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Elizavecca Carbonated Bubble Clay Mask Review

Aussie Beauty Blogger Nurul Over At Mask Mix Beauty Recently Reviewed One Of Style Story's Best-selling Products - Elizavecca's Carbonated Bubble C...
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Beauty of Joseon Glow Serum: Propolis + Niacinamide Review

Today, we're taking a look at a new serum from Korean Beauty Brand Beauty of Joseon. If you've been looking for a Beauty of Joseon Glow Serum: Pro...
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Silicones In K-beauty Skincare

Don’t you just love it when your skincare glides on silky and smooth? Chances are that’s due to silicones in the formula. Read more to get up to ...
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The Ten Most Famous Korean Skincare Products

The world of K-Beauty is full of some seriously huge brands and tens of thousands of products. If all of this feels slightly overwhelming, don’t w...
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Tosowoong Hyaluronic Acid Serum Review

It’s the K-Beauty staple with hundreds of 5 star reviews – but what exactly makes this hyaluronic acid serum so good?  Read on for our Tosowoong H...
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5 Mistakes to Avoid With Clay Masks

If you’ve ever wanted to do your own at-home facial spa, chances are you’ve tried a few clay masks and know the drill.  Apply all over your face, ...
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Love CeraVe? Try This Korean Beauty Brand!

If you're a fan of simple yet effective skincare brand CeraVe then chances are you'll LOVE Illiyoon. 
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Korean Beauty Brands: Etude

Let's take an in-depth look at Korean Beauty Brand Etude 에뛰드 (formerly known as Etude House).
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