Learn the Basics of Korean Medicinal Herbs

 

Lauren answers a listener’s question about the best place to learn about traditional Korean medicinal herbs and skincare in Korea. Plus, Laneige has a new global brand ambassador and several Korean beauty brands have announced price rises to start the new year. Real customers review products from APLB, COSRX and Jelly Ko. 

 

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K-Beauty News Headlines

Sydney Sweeney Selected as Laneige’s New Global Ambassador

Laneige has announced that American actor Sydney Sweeney has been selected as their first global ambassador. She first began working with their brand in the U.S. market, where the brand's Lip Sleeping Masks were named the #1 lip treatment brand in the U.S. market (Source: The NPD Group/U.S. Prestige Beauty Total Measurement Market, as of 2022).

 

Source: Brand Website

 

Cosmetic Prices Increasing 

Several Korean beauty brands have announced they are raising prices at the beginning of 2024. The industry claims this is due to a range of factors, from the increase in the price of raw materials, labor costs and fluctuations in the exchange rate. 

• Etude will raise prices an average of 15%. 
• CNP and Beyond have raised prices around 3-5%. 

Question of the Week: Learn the Basics of Korean Medicinal Herbs

A listener submitted this question for the show:

"Hello Lauren :) it might be off topic from what you usually talk about but in regards to wanting to learn more about medicinal herbs or on Skincare in Seoul. Do you know of any institutes or one month programs for Beginners by  any chance? Thank you"

 

I've taken a look and there are various options available to deepen your knowledge of Korean traditional medicine. Which course or program will work best for you really depends on how long you are planning to be in the country and your goals:

1. Learn the Basics of Korean Medicinal Herbs - For a Short Trip: The Donguibogam Village - is a village where you can visit to learn more about the principles and practices of Eastern medicine.  Tourists can visit the area to learn about oriental medicine and medicinal herb via various oriental medicine experience centers, a theme park, pilgrimage trail and maze. There are also places to eat and drink herbal teas.
2. For a 10 Day Experience - the Won Instituteruns a 10 day study abroad program for Traditional Korean Medicine (TKM) that includes acupuncture and herbs. Study includes time in the classroom and hospital. Sight seeing and cultural events may also be part of the trip.
3. For a Four Month Experience - IEIKM Program runs through the Hospital of Korean Medicine at Kyung Hee University as an extended course at 4-5 clinical departments over 4 months. Participants learn diagnosis and prescription techniques, acupuncture and herbs, pulse taking and Constitution testing etc. They also learn treatments like herbal prescriptions, acupuncture, moxibustion, cupping therapy, rehabilitative therapy, and herbal

New K-Beauty Products on STYLE STORY 

Abib Heartleaf Spot Pad Calming Touch 

This is one of the most popular products right now in Korea! Thanks to its gentle, calming formula the pads help to instantly cool down dry & sensitive skin. Heartleaf is a plant native to Southeast Asia that is currently trending in Korea thanks to its calming and soothing properties. 

The pads come with two sides - a gauze side, which helps smooth out rough skin texture; and a plain side that helps calm skin. 

 

Anua Heartleaf 70% Intense Calming Cream 

This is the perfect moisturizer for sensitive skin. It not only combines one of Korea's most popular skincare ingredients Heartleaf extract but also contains ceramide and panthenol. It helps finish your skincare routine without any greasy, sticky feeling . 

 

New K-Beauty Reviews

STYLE STORY's verified purchasers have left reviews for the following Korean beauty products on our website: 

APLB Booster Clinic Hair Essence

"This has been a wonderful product! My loves it, this makes it shiny and takes care of my.goofy fly aways. I love the way it smells too, clean and fresh!"

 

COSRX Advanced Snail Mucin Cleanser

"Best cleanser I have tried so far

Absolutely love this cleanser! Best one I have tried so far. I have really sensitive, red skin and this feels so nice on my skin. Always leaves my skin feeling fresh and never dry. A little goes a long way. Would 100% recommend"

Jelly Ko Cherry Blossom Sleeping Mask 

"So soft

Loved using this mask, made my skin feel so soft."

 

Recommendation of the Week

Mixsoon Centella Asiatica Extract - this is one of the few Centella Essence style products I've tried that is actually a great fit for dry skin. 

 

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