Beauty of Joseon Glow Deep Serum: Rice+Alpha Arbutin (30ml) is designed for those with concerns about pigmentation and uneven skin tone. Containing 68% rice bran water and 2% alpha arbutin, this serum helps to improve skin tone to become brighter and healthier.
During the Joseon Dynasty, rice bran water was called ‘miansu,’ which signifies water that beautifies the skin, and was used like today's toner. It is rich in amino acids and minerals to help keep the skin bright and moist.
Beauty of Joseon Glow Deep Serum contains:
Rice Bran Water(68.6%) is rich in amino acids and minerals, moisturizes and brightens dry skin, and also plays a role in soothing sensitive skin.
Arbutin(2%) is a safe ingredient extracted from plants such as lingonberry and blueberry that helps to improve skin pigmentation by inhibiting the formation of melanocytes
Black Soybean Extract contributes to essential skin care by preventing the skin from being oxidized by harmful oxygen.
Niacinamide, is great for those with dull skin because it improves skin tone. It also reduces the appearance of enlarged pores and fine lines.
Glycerin is a skin-replenishing ingredient that helps to establish normal balance. It also gives hydration to all skin types. In addition, it helps skin maintain a healthy look and feel, defending against dryness. Further, it works to maintain skin’s moisture level.
Panthenol (Pro Vitamin B5) - used in skincare products as a humectant because of its ability to attract and hold moisture.
Looking for a great anti-aging moisturiser to go with it? Try APLB Retinol Vitamin A Ampoule.
Apply 2-3 drops of serum onto the face. Pat gently to aid absorption.
Beauty of Joseon recreated the skincare knowledge of their Korean ancestors using ingredients written in the “Kyuhab Chongseo” (a guide compiled for women in Korea’s dynastic period, the Joseon dynasty). The main ingredients in the cream were originally used to give Korean women a beautiful face and body.
made in korea
Oryza Sativa (Rice) Bran Water, Water, Glycerin, Butylene Glycol, 1,2-Hexanediol, Dipropylene Glycol, Alpha-Arbutin, Niacinamide,Methyl Gluceth-20, Panthenol, Polyglycerin-3, Trehalose, Glyceryl Glucoside, Hydrolyzed Jojoba Esters, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Ethylhexylglycerin, Hydroxyethylcellulose, Xanthan Gum, Arginine, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Arginine, Disodium EDTA, Coptis Japonica Root Extract, Sorbitan Isostearate, Glucose, Coix Lacryma-Jobi Ma-Yuen Seed Extract, Glycine Soja (Soybean) Seed Extract, Hordeum Distichon (Barley) Extract, Oryza Sativa (Rice) Extract, Sesamum Indicum (Sesame) Seed Extract, Triticum Vulgare (Wheat) Seed Extract, Vigna Radiata Seed Extract, Zea Mays (Corn) Kernel Extract