Podcast - STYLE STORY

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Join radio presenter & podcast host LAUREN LEE

K-Beauty Expert, and founder of Jelly Ko & STYLE STORY.

Lauren has been living and breathing all things K-Beauty since 2011. She learned Korean and became the 7th Australian lawyer to be registered in Korea as a Foreign Legal Consultant.

These days, she runs two K-Beauty businesses, is a regulatory consultant and guest presenter on Korean radio station TBS eFm.

On the podcast, Lauren shares K-Beauty industry tips, tricks, news & more!

When Is It On?

New episodes are released every Tuesday and Thursday.

Where Can You Listen To It?

On your favorite podcast app or below

Listen Now!

Read What People Are Saying

Knowledge Queen

CEO Lauren Lee is my go to for ingredient check, product check and everything to do with beauty!! I know this
podcast will be full of knowledge and the latest on skincare products!!

– HIUYX

Fresh Take on K-Beauty

“So good to hear K-Beauty talked about in such an accessible way”

-Ellasaysyes

Awesome Work

“Love the store and it’s products so excited that there is now also a podcast. Am a K-beauty convert going on 3 years now.”

-Saharajp

Podcast

K-Beauty vs Top Trending Global Beauty

Korea has officially surpassed France as the top exporter of beauty products to the US. But how do Korean beauty brands differ from global beauty ...

Is Korean Beauty Natural?

On episode 249 of the Korean Beauty Show, we’re answering one of the most Googled questions about Korean beauty: Is Korean Beauty Natural? Lauren ...

"Microneedling in a Bottle" Scam

On this episode, we’re covering the MFDS’s latest crackdown on skincare products claiming to offer “microneedling in a bottle”. Plus, one of our l...

How I Built My K-Beauty Businesses

Lauren shares her journey from law to entrepreneurship to how she built her Korean beauty businesses. She reveals some of the challenges she faced...

Dodgy K-Beauty Marketing Tactics

In 2024, there are more than a few dodgy K-Beauty marketing tactics doing the rounds. Thanks to the rise of social media we are seeing more brands...

The Business of K-Beauty

We’re chatting the business of K-Beauty with a look behind the scenes of one of Korea’s largest conglomerates, Shinsegae, who has just announced t...

Top K-Beauty Trends at the Cosmo Beauty Expo

If you’re curious about what goes on at a K-Beauty expo in Korea then don’t miss this episode. Lauren is covering what’s trending in K-Beauty in 2...

Best Glass Skin Products in 2024

If you're searching for the best K-Beauty products to guarantee the glass skin glow in 2024 you're in the right place. On episode 243 of the Korean...

Sephora Pulls Out of Korea

In this week’s news headlines we’ve got a new beauty buzzword for 2024 and which popular international retailer is pulling out of Korea and why? S...

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