STYLE STORY IN THE CANBERRA WEEKLY
Last weekend STYLE STORY was featured in Australia’s “Canberra Weekly” showcasing the Korean Beauty Routine to Aussies.
Journalist Laura White trialled her first ever K-Beauty Skincare Routine based on tailored advice from Lauren, STYLE STORY’s Founder and resident K-Beauty guru.
Laura trialled her new Korean beauty routine for a month including some of STYLE STORY’s best selling skincare products from Korea, like the Skinfood Gold Caviar Toner and Missha Super Aqua Cleansing Foam.
She spoke with STYLE STORY Founder Lauren Lee to learn more about the routine. Lauren explained the philosophy behind the Korean Beauty routine and the key differences between a Korean and a western skincare routine:
“The basic idea is to make sure that your skin is properly cleansed and then appropriately hydrated for the season…the biggest thing that differentiates a typical Korean beauty routine from a western one is the focus on hydration and layering products. Koreans focus a lot on keeping the skin well-nourished and moisturised so that it looks as soft and plump as possible.”
Laura’s verdict after using K-beauty products for 4 weeks? “I’m a convert!“
Found out why in “Complexion Perfection” featuring STYLE STORY at pages 50-53 of the Canberra Weekly.
ABOUT STYLE STORY
STYLE STORY is Australia’s online destination for all things K-Beauty. Born and bred in Brisbane, Australia STYLE STORY was the first Korean Beauty store to be founded by a caucasian who speaks Korean! Founder Lauren Lee leads a team across Korea and Australia offering tailored skin consultations with advice on the best Korean Beauty products for every skin type.