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Purito Pure Vitamin C Serum

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Purito Pure Vitamin C Serum

Having trouble finding a vitamin C serum that is well-formulated, properly packaged, and affordable?


This effective but gentle Vitamin C serum is blended and refined to restore skin's youthful glow.

It is a great product to use to assist to minimise the appearance of fine lines. Using only the best, plant-based ingredients available, Purito Pure Vitamin C Serum is free from parabens and alcohol.

Purito products are not tested on animals and are made with eco-friendly packaging.



Vegan formula

Restore skin's natural barrier

Prevents common signs of aging

Provides skin brightening benefits

Helps improve collagen synthesis

Relieves PIE, dark circles, and dark spots

Safe for all skin types, including oily and acne-prone skin

Gives skin a clear, healthy tone and a firmer complexion

Cares for PIH fine lines, dryness, enlarged pores, and loss of firmness



Vitamin C (Ascorbic Acid 5%)– a natural antioxidant that has been clinically proven to enhance collagen synthesis, which regenerates skin and may diminish the appearance of fine lines. It acts as a brightening agent and neutralizes free radicals.

Hyaluronic Acid (89%) - offers instant skin hydration and plumping effects, and assists skin to retain moisture.

Niacinamide - Vitamin B3 - a water-soluble vitamin that works with the natural substances in your skin to help visibly improve the appearance of enlarged pores, uneven skin tone, fine lines, dullness, and a weakened surface.

Hydrolyzed Collagen - enhances the appearance of dry or damaged skin by reducing flaking and restoring suppleness.

Peptides -can provide significant anti-aging benefits.

White Flower Complex - assist to brighten skin.

Red ginseng extract - reduces and minimises the signs of aging and helps skin to maintain its elasticity.

Free from parabens, alcohol, surfactants, and artificial dyes and fragrance


Vitamin C Serum acts as an antioxidant. It is great to give the skin a healthier look. It gives tighter, firmer and less saggy skin. It also restoresskin. Vitamin C is ideal to use alongside sunscreen to protect and minimise the signs of aging.

For the best brightening results, combine with Tosowoong Whitening Vita Clinic Cream.


STYLE STORY - Your Go-To for K-Beauty

1 The first time you use the serum, remove the sealing paper by opening the cap of the product before use. Put the pump into the bottle and lock it firmly.

2 After installing the pump, apply a suitable amount of serum onto the face (avoiding the eyes).

3 Pat to aid absorption.

Purito’s brand name is derived from the English word “purify” and the Chinese character for “soil” (土) (pronounced as “tǔ”). A cruelty-free brand, Purito believes in transparency about what its customers are putting on their skin. It ensures its ingredients are EWG Green-level safe and toxin/chemical-free whenever possible.

Environmentally friendly – Purito avoids excessive packaging and donates a portion of its profits to the Korean Federation for Environmental Movement.

100% cruelty free – Purito works in a 100% cruelty-free environment where no animal testing is done.


Sodium Hyaluronate liquid (84%), Ascorbic Acid(10%), 1,2-Hexanediol, Niacinamide, Arginine, Human Oligopeptide-1, Hydrolyzed Collagen, Nelumbium Speciosum Flower Extract, Magnolia Liliflora Bud Extract, Lilium Tigrinum Extract, Paeonia Albiflora Root Extract, Tuber Magnatum Extract, Pyrus Malus (Apple) Fruit Extract, Red Ginseng Extract, Sodium Polyacrylate, Adenosine, Disodium EDTA


Customer Reviews
4.4 Based on 5 Reviews
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Filter Reviews:
    Australia Australia
    Great Vitamin c

    This is a very lightweight serum. Doesn’t make my face oily. I have ordered this product twice now. The only thing though to make sure to store it away from sunlight

    Australia Australia
    Supple skin after use

    I love it. I was hesitant prior to trying because my skin is sensitive. I love the feeling of my skin after each application. My skin is softer. I've only had it for a week and I'm waiting to see for more positive results.

    Australia Australia
    good price

    This product is well priced. I'm still waiting to see results as I've only used it twice so far. I would definitely recommend perhaps blending it with another one of your routine product before putting it onto your face. It's quite strong so definitely start with very small doses.


    Hi Pei, thanks for sharing your thoughts on Purito's Vitamin C Serum. 10% is definitely a lot of pure Vit C so it's a good idea to start out slow - STYLE STORY

    AU AU
    Purito pure vitamin C serum

    It is very strong. Initially made my skin red and burning. After a couple of days of using sparingly there is still some initial redness but fades relatively quickly. Wondering if serum is effective and will I see a difference in overall skin appearance?

    Australia Australia
    Great price, good quality product

    this is a great product, especially for the price this quality of Vitamin C is fantastic. I have noticed significant fading of hyper pigmentation and brightening of the skin. The formulation can be too strong for sensitive skin.


    Hi Merrilyn, so glad to hear you've noticed such great results with your pigmentation using Purito's Vitamin C Serum - STYLE STORY

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